About a month ago NuoDB, a tech startup in Cambridge, MA, reached out to us to help redesign its website. Our client was looking for a solution that could support a couple of primary call-to-actions, communicate NuoDB’s value proposition and provide the best possible user experience for their prospective customers. Today, we’re very excited to announce the launch of the redesigned site.
To achieve NuoDB’s desired outcomes, we took a Mobile First approach to the site redesign. Mobile first means that we think about content and UI for mobile devices first, and then layer additional content when we get to the desktop version of the design. This approach helped NuoDB figure out what content was most essential to their prospective customers.
Here are some before and after shots of the site: