Lean Day UX: This Friday in NYC

I am excited to be attending the first Lean Day UX conference this year, held on Friday, March 1st at the Jewish Heritage Center in New York City.

Inspired by Lean and Agile development theories, Lean UX is the practice of bringing the true nature of design work to light faster, with less emphasis on deliverables and greater focus on the actual experience being designed.

I’m especially interested in Lean UX because it gets designers out of the role of magicians, who produce answers to design problems in a vacuum and relay those answers to team members via design documents. Instead, Lean UX focuses on designers’ role as facilitators of the design process, acknowledging the reality that designers don’t have all the answers.

The speaker I am most excited to hear is Bill Scott, Director of UI Engineering at Paypal. Bill is speaking about how he helped implement Lean UX at Paypal. I find this particularly interesting because in large organizations with hundreds of developers and designers spread out all over the world working on various pieces of the same product at the same time, concepts like “minimum viable product” which are great in theory, turn into “minimum viable feature” in reality, the sum total of which creates a less than ideal user experience.

For more information about Lean Day UX, check out http://www.leandayux.com

Get your ticket now, since it’s almost sold out!